The most vital factor in the establishment of scale is the measurement of man himself.

Design Issues
Written By Holden Hardcastle

In matters of design that relate to comfort and fit, all manufacture is geared to the average size of human proportion. There is an ideal proportion, a mean average, and all the endless variations that make us all unique. Mass production is, of course, rules by the mean average with all large objects of manufacture, such as cars and bathtubs, adapted to that measure. On the other hand, clothes have multiple sizes in mass production, recognizing the enormous variations in individual human size.

Holden Hardcastle

Creating beautiful, exciting, and positive experiences by working with inspired and driven people.

Over the last twenty years, I have produced award-winning strategic marketing campaigns. I am an experienced art and creative director who has led high-performing teams at companies across various industries. Working with inspired and driven individuals, I aspire to create beautiful, exciting, and positive experiences. Whether it is bringing people together through an application or developing a dynamic brand to change the world, I believe that inspired teams yield inspirational results.

https://holdenhardcastle.com/
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Scale is often used in plans and maps to represent real measurement in proportion.